Do any of these ring a bell? You should really update and improve your website content, but you don’t have the time or a big budget Your website and other online profiles are inconsistent/out of date/lacking in impact You can talk animatedly about what you do until...
Are your web content and online profiles fit and ready for battle post-Covid? As time goes on, business will pick up. Your customers will want what they’ve been missing the past few weeks and they’ll be back to needing your services. But there will be a change....
Do your website homepage, LinkedIn profile, online business profiles and other content pieces engage your audience? I mean, really engage your audience? In other words speak to them about their problems, raise their curiosity, hook them in and entice them into action?...
What are the bounce rates on your homepage and about page like? If you haven’t checked, it’s worth doing, because for most websites the homepage is the route into enticing potential customers to look through what you do and offer. If the bounce rate is high, it could...
Writer’s block. I get it. And by that I mean, it happens to me too. Staring into space, at a blank piece of paper, at a blank screen. It’s all part of the process. Which is why I see it less as ‘writer’ block’, more of ‘thinking and preparation time’. If you’re trying...