Start-ups – why you need a copywriter
Are you one of the many new business start-ups founded during the pandemic?
A number of my clients are start-up ventures, and have something in common.
Early on in their existence, they brought in a copywriter.
The reasons they approached me were;
✔To ‘nail’ their proposition, find the hook, the thing that makes them the ‘go to’ option
✔Wanting to develop the right tone of voice for their business from the outset
✔They were so busy that outsourcing the ‘words’ made sense otherwise their website was never going to get launched!
✔They felt too close to their business to express it properly and in a way that would connect with their audience
✔They wanted someone else on board listening, supporting, encouraging, who understands business and marketing.
Hiring a copywriter is so much more than just about the words.
Can I help you and your start-up?